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The advantages of Marketing Cloud Account Engagement Forms vs. Form Handlers: Key insights to help you choose the best option for your business.

The advantages of Marketing Cloud Account Engagement Forms vs. Form Handlers: Key insights to help you choose the best option for your business.

by Resonant Cloud | Dec 10, 2024 | Blog, Account Engagement, Marketing, Pardot, Salesforce, Salesforce Admin

Salesforce stands out as one of the leading CRM systems on the market, empowering businesses to effortlessly automate all types of lead nurturing, sales, and customer management processes. There are many ways to engage with leads online. One of the many ways to do...
Account-Based Marketing Strategy

Account-Based Marketing Strategy

by Resonant Cloud | Aug 28, 2024 | Blog, Marketing, Pardot, Salesforce

In the ever-evolving landscape of marketing, Account-Based Marketing (ABM) campaigns have become essential for targeting high-value accounts with personalised strategies. However, managing these campaigns can be resource-intensive and costly, particularly when...
Snippets: For Marketing Cloud Account Engagement

Snippets: For Marketing Cloud Account Engagement

by Resonant Cloud | Sep 13, 2023 | Blog, Marketing, Pardot, Salesforce

If you haven’t used snippets before, they are a great little Marketing Cloud Account Engagement (MCAE, formerly Pardot) feature. Snippets are intended to quickly update small pieces of repeated content from one location – saving marketers a tonne of time...
Salesforce Winter 24 Release Highlights

Salesforce Winter 24 Release Highlights

by Resonant Cloud | Aug 24, 2023 | Blog, Pardot, Salesforce, Salesforce Admin, Salesforce Releases

The Salesforce Winter ‘24 release notes have landed! That means we can begin getting excited about the juicy new features. You can check out the Maintenance Calendar and search your domain to find out when your Salesforce org will get the Winter ‘24 features, but it...
Attach CSV files to Salesforce Report Subscriptions

Attach CSV files to Salesforce Report Subscriptions

by | Aug 13, 2020 | Blog, Sales, Salesforce, Salesforce Admin

Whether your a Salesforce Admin or User you have most likely set up a report subscription to send yourself or your team a reminder. Perhaps you have one set up for Opportunities with no activity over the last 7 days. With the latest Summer Release, 20′ people...
What is Salesforce Einstein Opportunity Scoring?

What is Salesforce Einstein Opportunity Scoring?

by | Jun 18, 2020 | Blog, Sales, Salesforce, Salesforce Admin

You might have heard that Salesforce has released some exciting new Einstein features. One exciting feature that customers now have access to is Einstein Opportunity Scoring. What is Salesforce Einstein Opportunity Scoring? Salesforce Einstein Opportunity Scoring is a...
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